Suggested Documents for Your Campaign
Your AI Assistant learns from the documents you upload. The more relevant and comprehensive content you provide, the better it can answer questions accurately, engage your audience, and capture qualified leads. This guide provides suggested documents for each campaign type to help you prepare the right content.
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🎥 Webinar
Online presentations, product demos, and virtual events hosted via video conferencing platforms.
Essential Documents
- Webinar Agenda — Outline of topics, timing, and session flow for attendees
- Presentation Materials — Slide decks and PDFs used during the presentation
- Speaker Bios — Background information, credentials, and expertise of presenters
- Registration Instructions — How to sign up, join links, and access requirements
Recommended
- Reference Content — Case studies, whitepapers, and supporting research materials
- Webinar Instructions — Technical requirements, platform guides, and troubleshooting tips
- FAQ Document — Common questions about the webinar topic and logistics
- Post-Webinar Instructions — How to access recordings, free trial sign up, and next steps
- Contacts List — Key contacts for support, sales, and follow-up inquiries
🛠️ Workshop
Hands-on training sessions with interactive exercises and collaborative learning experiences.
Essential Documents
- Workshop Agenda — Session breakdown, timing, and learning objectives
- Training Slides — Instructional materials and visual guides for each module
- Prerequisites / Skill-Level — Required knowledge, tools, and preparation before attending
- Hands-on Exercise Instructions — Step-by-step guides for practical activities and labs
Recommended
- Reference Content — Case studies, whitepapers, and background reading materials
- Pre-read Materials — Content participants should review before the workshop
- FAQ Document — Answers to common questions about the workshop
- Venue Details — Location, parking, room setup, and accessibility information
- Contacts List — Instructors, support staff, and emergency contacts
🎤 Conference
Large-scale multi-day events with keynotes, breakout sessions, and networking opportunities.
Essential Documents
- Conference Agenda — Full schedule with keynotes, sessions, and breaks
- Value Proposition — Key benefits and compelling reasons to attend
- Conference Details — Focus areas, target audience, pricing, early-bird deals, registration instructions, networking formats, and event app link
- Session List — Complete catalog of sessions with descriptions and tracks
- Speaker Bios — Background, expertise, and session information for all speakers
Logistics & Venue
- Logistics Information — Accommodation options, food services, and travel guidance
- Venue Details — Maps, parking, accessibility, and facility information
Recommended
- FAQ Document — Answers to common attendee questions
- Sponsor List — Information about sponsors, partners, and exhibitors
- Policies — Code of conduct, health & safety policies, media/press policy
- Past Year Highlights — Photos, testimonials, and key takeaways from previous years
- Contacts List — Event organizers, support desk, and emergency contacts
🏢 Trade Show
Industry exhibitions featuring vendor booths, product demonstrations, and B2B networking.
Essential Documents
- Trade Show Agenda — Schedule of events, demos, and special presentations
- Value Proposition — Key benefits and reasons to attend
- Trade Show Details — Focus areas, pricing, promotional deals, registration instructions
- Booth List — Directory of exhibitors with booth locations and descriptions
Logistics & Venue
- Logistics Information — Accommodation options, food services, and travel guidance
- Venue Details — Floor plans, parking, accessibility, and facility information
Recommended
- FAQ Document — Answers to common visitor and exhibitor questions
- Sponsor List — Information about sponsors and featured partners
- Code of Conduct — Behavioral guidelines and event policies
- Contacts List — Event organizers, support desk, and key contacts
🎓 Training Session
Structured learning programs with assessments, certifications, and skill development.
Essential Documents
- Training Curriculum — Complete course outline with modules and learning paths
- Value Proposition — Benefits and career outcomes from completing the training
- Training Materials — Course content, slides, handouts, and reference guides
- Training Details — Registration instructions, learning objectives, time commitment, assessment information, certification criteria, and retake policy
Logistics & Venue
- Logistics Information — Accommodation, food services, and travel arrangements
- Venue Details — Training facility location, parking, and room setup
Recommended
- Reference Content — Case studies, whitepapers, and supplementary reading
- FAQ Document — Common questions about the training program
- Practice Materials — Exercises, quizzes, and exam preparation resources
- Contacts List — Instructors, support staff, and certification contacts
🏔️ Summit
Executive-level gatherings focused on strategic discussions, industry trends, and leadership networking.
Essential Documents
- Summit Agenda — Schedule of keynotes, panels, and networking sessions
- Value Proposition — Key benefits and strategic value of attending
- Summit Details — Focus areas, tracks, registration instructions, networking formats
- Presentation Materials — Keynote decks, panel discussion topics, and handouts
- Session List — Complete catalog of sessions with descriptions
- Speaker Bios — Executive profiles, credentials, and session information
Logistics & Venue
- Logistics Information — Accommodation, dining, and travel arrangements
- Venue Details — Location, maps, parking, and facility amenities
Recommended
- FAQ Document — Common questions about the summit and logistics
- Contacts List — Event organizers, VIP support, and key contacts
📚 Seminar
Educational sessions led by subject matter experts with focused topics and Q&A discussions.
Essential Documents
- Seminar Agenda — Topic outline, timing, and discussion segments
- Presentation Materials — Slide decks, PDFs, and visual aids for the presentation
- Speaker Bios — Expert profiles, credentials, and areas of expertise
- Registration Instructions — How to sign up and attendance requirements
Recommended
- Reference Content — Supporting articles, research, and background materials
- Venue Details — Location, parking, and room information
- FAQ Document — Common questions about the seminar topic
- Follow-up Email Content — Post-seminar resources, recordings, and next steps
- Contacts List — Speakers, organizers, and follow-up contacts
🏢 Company Website
General company information, corporate content, and brand messaging for your organization.
Essential Documents
- Company Details — About us, mission/vision, leadership team, credentials/awards, top customers, industry certifications, privacy policy, data handling practices
- FAQ Document — Common questions about your company and services
- Product Documents — Overview of your product and service offerings
- Contact List — Sales, support, and department contact information
Recommended
- Company Case Studies — Success stories and customer outcomes
- Competitive Positioning — Comparison documents and differentiation points
- Company Testimonials — Customer quotes, reviews, and endorsements
- Policies — Privacy policy, terms of service, and data handling
📦 Product / Service Website
Product-specific information, features, pricing, and technical details for your offerings.
Essential Documents
- Product Overview — High-level description of features and capabilities
- Value Proposition — Key benefits, ROI, and business outcomes
- FAQ Document — Common questions about the product and usage
- Product Details — Onboarding guides, technical specifications, security/compliance information, benchmarks, pricing, and offer eligibility
Recommended
- Product Case Studies — Real-world implementations and customer success stories
- Contact List — Sales, support, and technical contact information
- Competitive Positioning — Comparison charts and differentiation from alternatives
- Product Testimonials — Customer quotes, reviews, and satisfaction metrics
💡 Tip: Include pricing information and comparison charts to help your AI Assistant answer common purchase-related questions accurately.
