Turn Your Website Traffic Into Qualified RFQs

Engineers sourcing a component don't wait for your sales engineers to answer their questions. ZipTier puts an AI Sales Rep on your website 24/7 that answers spec, compatibility, lead time, and MOQ questions from your catalogs and datasheets, captures the application and volume, scores the lead, and routes the buyer to your goal, from an RFQ to a call with a sales engineer.

Embed ZipTier as a search bar, button or a link, anywhere on your site.

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30%
Bounce Rate Reduction
$0.40+
Per Captured Lead
45%
Visitor Engagement Boost
10 mins
AI Assistant Setup

Buyers Research Deep and Identify Late

Engineers and procurement teams evaluate suppliers anonymously, around the clock, across continents. ZipTier answers from your published documentation, captures application and volume, and turns a 3am question from Frankfurt into an RFQ by your 9am.

  • Answers from your technical documentation. ZipTier answers only from your catalogs, datasheets, spec PDFs and product pages, so specs, ratings and lead times come from your record, never invented.
  • Qualifies application and volume. It picks up use case, quantity, timeline and region from the conversation, and combines them with captured lead data to score the lead on rules you set.
  • Captures the buyer when intent is high. No gated datasheet form. It asks for contact details once the conversation shows real buying intent, so engineers keep researching instead of leaving.
  • Routes to an RFQ or a sales engineer. A quote request or your calendar opens inside the chat. The conversation, application and volume flow to your team and HubSpot, so the quote starts scoped.
Illustration of a ZipTier assistant on a manufacturer's site.
Trusted by Brands

Results that speak for themselves

Experience Advertising
"ZipTier gives me more ways to squeeze value from the traffic my clients already get."
Evan Weber
Paid Media, Experience Advertising
SaaS Startup
"ZipTier gives marketing a much better way to engage high-intent visitors than sending everyone through the same static form."
Josh Anderson
Marketing Manager
"Increasing customer engagement with ZipTier is a key advantage. Taking customer interest, tailored by AI deeply into your sales funnel is critical in the crowded online space."
Will White
Former Managing Director & CTO, J.P. Morgan
NetMeldr logoNetMeldr
"Our team was up and running with ZipTier in no time, and the results spoke for themselves."
Abhishek Ambastha from NetMeldr
Abhishek Ambastha
Co-Founder, NetMeldr
Microsoft logoMicrosoft
"ZipTier helped us create a better first touch experience for inbound visitors."
Pankaj Rai from Microsoft
Pankaj Rai
Digital Sales, Microsoft
AtlasGTM logoAtlasGTM
"Liked the no-code setup, customization, and the built-in lead insights from ZipTier that helped spot prospects quickly."
Pragathi Neelaiahgari from AtlasGTM
Pragathi Neelaiahgari
Product Manager, AtlasGTM
Microsoft logoMicrosoft
"The setup was surprisingly easy. We got 2x more qualified leads for our webinars with ZipTier."
Yashdeep Sharma from Microsoft
Yashdeep Sharma
Developer, Microsoft
"B2B buyers increasingly expect immediate, intelligent engagement. ZipTier provides a compelling way for companies to meet that expectation while identifying and qualifying genuine buyer intent."
Dave Conn
B2B Marketing Consultant
Technology Company
"ZipTier is a smart way to modernize lead capture beyond static forms."
Divyang Dalal from Technology Company
Divyang Dalal
Engg Manager
Redington logoRedington
"What stood out was how quickly we could launch, customize, and start learning from visitor conversations."
Pazhani Selvam from Redington
Pazhani Selvam
Sales Manager, Redington
Paid Media Perspective
“I'm really impressed with ZipTier! As someone managing B2B paid advertising accounts and obsessed with increasing website conversion rates, ZipTier provides a great set of tools and functions to squeeze more out of the traffic my clients are already getting. I just told a client today they need it and they were excited to test it!”
Evan Weber · Experience Advertising
The RFQ Leak

Three Problems Endemic to Industrial B2B

These gaps quietly eliminate you from shortlists you never knew you were on.

01

Buyers research deep and identify late

Engineers and procurement teams do most of the evaluation anonymously across supplier sites. If your documentation can't answer their questions, you're eliminated without ever knowing you were considered.

02

Technical questions bottleneck on scarce experts

The people who can answer spec questions are your sales engineers: expensive, few, and busy. Simple pre-RFQ questions queue for days behind quotes in flight.

03

Global demand, single-time-zone sales

Distributors and OEM buyers across continents hit your catalog around the clock. A question from Frankfurt at 3am your time is a PO that lands with a competitor by your 9am.

The Evidence

The Research Is Clear: Self-Service Wins the Shortlist

Independent research on industrial buying shows why an always-on technical assistant on your catalog is where RFQs are won or lost.

67%

Of B2B buyers prefer a rep-free buying experience, up from 61% a year earlier. Most of the evaluation happens before a supplier hears from them.

Source: Gartner B2B Buyer Survey, March 2026
+233%

A building-products manufacturer's conversational tools reached 31.5% engagement and drove a 233% uplift in conversions over twelve months.

Source: Leadoo / Ubbink case study
#1

Industrial buyers rank detailed technical content as the top supplier-selection factor.

Source: Thomasnet / industrial buying surveys
70%

Of the buying process is complete before an industrial buyer contacts a supplier. If your documentation cannot answer them, you are cut before you know you were considered.

Source: Thomasnet

Industrial buyers self-serve their evaluation and rank technical content above everything else. ZipTier answers from your published documentation only, in any time zone.

Buyer Journey

Guiding Buyers From Spec Sheet to RFQ

ZipTier supports engineers and procurement at every stage of sourcing, and captures application, volume, and region before a sales engineer spends an hour.

An engineer working at industrial equipment
1
Specify

“Does it fit my application?”

Answer spec and compatibility questions from your published documentation, never invented.

Common Questions Answered
  • What are the exact specs and tolerances for [product]?
  • Is it compatible with [material / system / standard]?
  • Is it rated or certified for [IP67, UL, CE, RoHS]?
  • Do you have CAD files or datasheets I can download?
  • Can it be customized to our requirements?
Workers moving through a warehouse aisle
2
Source

“Can you supply it?”

Handle lead time, MOQ, and logistics questions in any time zone.

Common Questions Answered
  • What are current lead times?
  • What are your minimum order quantities?
  • Do you ship internationally or have local distributors?
  • What is your quality certification (ISO 9001)?
  • Do you offer volume pricing tiers?
A group reviewing technical drawings in an industrial setting
3
Procure

“Send me the quote”

Route to RFQ or a sales engineer, with application and volume already scoped.

Common Questions Answered
  • How do I submit an RFQ?
  • Can I get a sample or prototype run?
  • Can I speak with a sales engineer about my application?
  • What payment and Incoterms do you support?
  • Can you quote 500 / 5,000 / 50,000 units?
Built for Industrial Sales Teams

Everything You Need to Turn Research Into RFQs

Answer technical questions in any time zone, and hand your sales engineers qualified, scoped inquiries only.

Feed It Your Catalogs and Datasheets

Catalogs, datasheets, and spec PDFs. Manufacturers are documentation-rich and chat-poor; ZipTier closes that gap.

Application & Volume Qualification

Use case, quantity, timeline, and region captured before a sales engineer spends an hour.

Route to RFQ or Sales Engineer

The CTA is a quote request as often as a meeting. Both land scoped.

Answers Only From Your Published Documentation

Never invents specs, ratings, or lead times. A wrong tolerance quoted by a bot is a liability, and buyers know it.

Any Time Zone, Any Shift

A 3am question from Frankfurt gets a documented answer before your sales desk opens.

Distributor and MOQ Routing

Direct, distributor or reseller, and whether the volume clears your minimum, sorted before a quote is built.

See Which Parts Get Specified

Which products, certifications and applications buyers ask about, straight from your catalog traffic.

Into HubSpot or Your Quoting Workflow

Scoped RFQs sync to HubSpot natively, or export as CSV for your quoting workflow, with application, volume and region already captured.

Capture at Trade Shows

A QR on the stand and in the printed catalog turns booth traffic into scoped RFQs.

Inside the Lead Record

The Lead Arrives With the Application

Your sales engineer opens one record and already knows the part, the application, the volume and the region, before the first call or an hour spent building a quote.

Lead Details
Contact Information
Name
Lena Hoffmann
Email
l.hoffmann@nordfeld-pack.de
Job Title
Mechanical Design Engineer
Company
Nordfeld Packaging Systems
Application
Washdown packaging line
Volume
1,200 units / year
Lead Score
High
Intent Signals
Sample requestVolume pricing
Chat Summary
An engineer specifying the KM-40 stainless linear actuator for a washdown packaging line at 1,200 units a year. Confirmed the IP69K rating and NSF H1 lubricant, checked the 6–8 week lead time and Hamburg distributor stock for delivery to Germany, asked for CAD files and two evaluation units, and booked a call with a sales engineer.
Meeting Status
Booked meeting
Lead Details
Sessions
2
First Visit
Feb 12
Last Visit
Feb 13
Activity Time
19 min
First-touch attribution
Referrer
https://www.google.de
Device
desktop · Windows
UTM Campaign
km40_washdown
UTM Source / Medium
google / cpc
Country
DE
Region
NW
from first contact · Feb 12
User session timeline↓ newest first · forward-only
Session 2Feb 13, 9:18 AM · 10m 25s · desktop / Windows
Arrived via direct · no referrer · 3 pages this session
/products/km-404m 10s/km-40/datasheet3m 35s/request-a-sample2m 40s
Session 1Feb 12, 2:05 PM · 8m 50s · desktop / Windows
Arrived via https://www.google.de · 3 pages this session
/products/linear-actuators3m 05s/certifications3m 15s/distributors2m 30s
Example lead record in ZipTier. Details are illustrative.
Scored on application and volume

Food-grade washdown at 1,200 units a year, well clear of the MOQ. Read from the conversation itself, so this buyer lands as High before anyone picks up the phone.

Answered from your datasheets only

IP69K, NSF H1 lubricant and a 6–8 week lead time, all from published documentation, never invented. A rating a bot guessed wrong is a liability, and engineers check.

A German buyer, answered instantly

Nineteen minutes of reading across two days from a buyer six time zones out. Your sales desk was closed for much of it.

Certifications took the time

Over three minutes on the certifications page. Your sales engineer joins the call already knowing what this line has to pass.

What You Get with ZipTier
Any zone
Technical answers in seconds
RFQs
From anonymous research sessions
100%
Sales-engineer inquiries qualified and scoped
10 min
To launch
Directional outcomes based on ZipTier deployments. Results vary by catalog and traffic.
Questions Manufacturers Ask Us

Frequently Asked Questions

What manufacturers and industrial suppliers want to know before putting an AI assistant in front of their buyers.

What does ZipTier do for a manufacturer?

ZipTier answers engineers and procurement teams from your own catalogs, spec sheets, and technical documentation, in any time zone. It also captures application, volume, and region, and routes the buyer to an RFQ or a sales engineer.

Can ZipTier answer spec, tolerance, and certification questions from our datasheets?

Yes, but only from what you give it. You can upload PDF, DOC, DOCX, PPT, PPTX, TXT, JPG, and PNG files, and ZipTier answers from that content rather than from the open internet, so it does not invent specs, ratings, or lead times.

What happens when a buyer asks something our documentation does not cover?

The assistant answers only from your knowledge base, so it will not guess a figure. The Knowledge Base Gaps panel lists each question it could not fully answer, so you can add the missing content and cover it next time.

How does ZipTier qualify industrial leads and hand them to sales engineers?

It captures use case, quantity, timeline, and region during the conversation, and scores each lead High, Medium, or Low. The lead record includes a chat summary and detected intent signals, so the quote starts scoped.

Can the call to action be a quote request instead of a meeting?

Yes. In industrial B2B the conversion event is often an RFQ, so the call to action can be a quote request as easily as a meeting. If you want meetings too, ZipTier can open a Calendly or Google Calendar scheduler inside the chat.

Does ZipTier work with HubSpot and our quoting workflow?

Yes. ZipTier syncs leads to HubSpot natively on every plan, creating or updating a contact with the conversation summary attached. For any other CRM or quoting tool, you can export leads as CSV.

How long does setup take, and what does it cost?

Most teams launch their first assistant in under 10 minutes with no coding, using a three-step wizard and a single script tag on your site. The Free plan costs $0, needs no credit card, and includes 20 AI conversations a month.

Be the Supplier That Answers

Give every engineer an instant, documented answer and give your sales engineers scoped RFQs. Get started free, or talk to us about your catalog.