Turn More Website Visitors into Booked Consultations
Prospective clients don't wait until morning for answers. ZipTier puts an AI Sales Rep on your website 24/7 that answers questions about your practice, fees, and process, screens for fit, jurisdiction, and urgency, filters out poor-fit inquiries, and books qualified consultations with the right professional on your team.
Embed ZipTier as a search bar, button or a link, anywhere on your site.
Trust Is Decided Before the First Call
Prospective clients judge responsiveness as a proxy for how you will treat them as a client. ZipTier answers from your practice pages in seconds, screens fit and urgency, and books the consultation, while your professionals stay on billable work.
- Answers from your practice pages. ZipTier answers only from your service pages, FAQs, fee structure and documents, and never gives legal or tax advice. Anything that needs judgement goes to a person.
- Screens fit while it talks. It picks up practice area, jurisdiction, timeline and conflict-check basics from the conversation, and scores the lead on rules you set.
- Captures the client when intent is high. No intake form on the way in. It asks for contact details once the conversation shows a real matter, so prospects get answers instead of a questionnaire.
- Books the consultation and hands it over. The right partner's calendar opens inside the chat. The conversation and screening details flow to your team and HubSpot, so the consultation starts with the file half built.
Results that speak for themselves
“I'm really impressed with ZipTier! As someone managing B2B paid advertising accounts and obsessed with increasing website conversion rates, ZipTier provides a great set of tools and functions to squeeze more out of the traffic my clients are already getting. I just told a client today they need it and they were excited to test it!”
Three Problems Endemic to Professional Services
These gaps quietly send prospective clients to whichever firm answers first.
Intake competes with billable work and loses
The person qualified to answer a prospect's question is billing $300+/hour on client work. Inquiries wait, and prospects with urgent matters don't.
Most inquiries were never going to be clients
Wrong practice area, wrong jurisdiction, no budget, solicitations. A large share of inbound is noise, and someone senior pays the filtering cost.
Trust is decided before the first call
Prospects judge responsiveness as a proxy for how you'll treat them as a client. Slow, generic intake tells them everything, before you've said a word.
The Research Is Clear: Responsiveness Wins Clients
Independent research on how firms handle inquiries shows why an always-on intake assistant is where engagements are won or lost.
Only a third of law firms replied at all when a researcher emailed 500 of them, down from 40% five years earlier.
Were effectively unreachable by phone in the same study. Half the profession loses the matter before anyone reads the file.
Firms using AI-assisted intake report near-fully-automated client acquisition from first contact to booked meeting. Clients assumed it was the front desk.
Is the average law firm utilization rate: just 3.0 billable hours in an eight-hour day. Intake and admin absorb the rest.
Prospective clients expect a prompt, specific response, and read silence as a verdict. ZipTier answers in seconds from your own pages and keeps billable hours billable.
Guiding Prospective Clients From First Click to Consultation
ZipTier supports prospective clients at every stage of choosing a firm, and captures fit and urgency before any professional's time is spent.
“Do you do what I need?”
Answer practice-area and jurisdiction questions instantly, so the right matters stay and the wrong ones self-select out.
- Do you handle [practice area / service]?
- Do you work with clients in my state or industry?
- Have you handled situations like mine?
- Do you work with businesses my size?
- Is my matter something you would take on?
“Are you the right firm?”
Handle fee, credential, and confidentiality questions from your own pages, with nuance escalated to a human.
- How do your fees work: hourly, fixed, retainer?
- What does a typical engagement cost?
- Who would actually work on my matter?
- What are your credentials and specializations?
- Is the initial consultation free? Is this conversation confidential?
“How do we start?”
Book the consultation with the right partner, pre-screened for practice area, jurisdiction, and timeline.
- How soon can I meet someone?
- What should I prepare or bring?
- How long does a matter like mine take?
- Can you take something urgent this week?
- What happens after the first consultation?
Everything You Need to Book More Consultations
Screen fit and urgency, filter the noise, and route consultations to the right professional's calendar.
Built for Compliance
Never gives legal or tax advice. Answers only about the firm's services and process, and escalates nuance to a human. The page's trust anchor.
Fit & Urgency Screening
Practice-area match, jurisdiction, timeline, and conflict-check basics captured before any professional's time is spent.
Consultations by Practice Area
Routed to the right partner's calendar, warm and pre-screened.
Your Front Desk, With Perfect Recall
Accurate answers from your own pages, any hour. Clients assume it is your front desk.
Trained on Your Practice Pages
Service pages, FAQs and fee structure. Live before the next inquiry arrives, with no IT project.
Conflict-Check Basics Up Front
Parties, jurisdiction and matter type captured in the conversation, so intake starts with the file half built.
See What Prospective Clients Ask
Which practice areas draw demand and which questions stall people, so marketing spend follows real intent.
Straight Into Your Intake System
Screened enquiries export with a full transcript, ready for the matter file.
Capture at Seminars and Clinics
Speaking engagements, webinars and legal clinics become scored enquiries instead of a stack of business cards.
The Consultation Arrives Pre-Screened
Your partner opens one record and already knows the matter, the jurisdiction, the timeline, and that it is worth the hour. The misfits never reach the calendar.
Matter type, jurisdiction and urgency captured up front, so wrong-state and wrong-matter enquiries self-select out before intake.
A co-founder leaving a Delaware C-corp with no buy-sell agreement in place. A partner reads it in ten seconds and knows whether to take the call.
Both visits were after hours. The firm that responds first usually gets the engagement, and nobody on staff was awake for either.
Your corporate practice page, an article on co-founder departures, then your fees page. The partner knows the questions before the call starts.
Frequently Asked Questions
What law, accounting, and consulting firms want to know before putting an AI assistant in front of prospective clients.
What does ZipTier do for a professional services firm?
ZipTier runs your intake: it answers prospective clients from your practice pages, screens for fit and urgency, filters out inquiries that were never going to be clients, and books qualified consultations into the right professional's calendar. Your professionals stay on billable work.
Will the assistant give legal or tax advice?
No. It never gives legal or tax advice and answers only about the firm's services and process, escalating anything that needs nuance to a human.
What does the assistant use to answer questions?
It answers only from the content you provide, such as service pages, FAQs, fee structure, and documents like PDFs and Word files. Your data is encrypted in transit and at rest, and it is never used to train AI models.
How does ZipTier screen prospective clients before a consultation is booked?
It captures practice area, jurisdiction, timeline, and conflict-check basics such as parties and matter type during the conversation, and grades each lead High, Medium, or Low. Booking can be set to appear only when a high-scoring lead is detected, so wrong-matter and wrong-jurisdiction inquiries self-select out.
Can prospective clients book a consultation directly in the chat?
Yes. Connect your Calendly or Google Calendar link and the scheduler opens inline, so visitors book without leaving the chat. Consultations can be routed to the right partner's calendar by practice area.
Does ZipTier work with HubSpot or our intake system?
Yes. ZipTier connects to HubSpot on every plan, including Free, and each High-scoring lead creates or updates a contact with an AI-generated conversation summary. For any other CRM or intake system, you can export leads as CSV with the full transcript.
How long does setup take, and what does it cost?
Most firms launch their first assistant in under 10 minutes with no coding, by adding a simple script to the site. There is a Free plan with no credit card required, which includes 20 AI conversations per month and 3 campaigns, and paid plans start at $99 per month.
Keep Billable Hours Billable
Give every prospective client an instant, careful response and give your professionals qualified consultations only. Get started free, or talk to us about your intake.