Home/AI Assistant Deployment/Overview

AI Assistant Deployment Overview

Once you've created and configured your ZipTier campaign, you're ready to deploy your AI Assistant and start engaging with your audience. ZipTier provides three flexible deployment options to fit your needs: a standalone hosted page, an embeddable widget for your own website, or custom trigger elements that turn any existing HTML on your site into a launcher for the widget.

All three options provide the full ZipTier AI Assistant experience with your customizations, branding, and content. Choose the option that best fits your marketing strategy, or use them together for maximum reach.

Deployment Options at a Glance

Standalone Page

A dedicated ZipTier-hosted URL for your AI Assistant.

Best for: Email campaigns, social media, QR codes, direct sharing.

→ Standalone Page guide

Website Embed

A JavaScript widget that adds the AI Assistant to your website.

Best for: Landing pages, product pages, support portals.

→ Website Embed guide

Custom Triggers

Mark any element on your site as a launcher for the embedded widget.

Best for: Repurposing existing buttons, nav links, hero CTAs, or styled cards.

→ Custom Triggers guide

After completing the campaign creation wizard, you'll see both the standalone URL and the embed code on the confirmation screen, ready to copy and use.

Choosing the Right Option

Use this guide to determine which deployment option works best for your specific use case. Remember, you can use multiple options simultaneously.

Use CaseRecommendedWhy
Email marketing campaignsStandalone PageEasy to include a clickable link
Social media postsStandalone PageDirect link works across all platforms
QR codes (print, signage)Standalone PageSimple URL converts to a clean QR code
Trade show boothStandalone PageQR code on signage for attendees
Product landing pagesWebsite EmbedContextual help while browsing products
Event registration pagesWebsite EmbedAnswer questions without leaving the registration flow
Support / FAQ pagesWebsite EmbedInstant AI assistance for common questions
Customer portalWebsite EmbedIntegrated help within the existing experience
Repurpose existing buttons or cardsCustom TriggersWire your own HTML/CSS to the widget without rebuilding it
Multiple entry points on one pageCustom TriggersAdd launchers next to features, FAQs, hero CTAs, or footer
Webinar follow-upBoth Standalone & EmbedLink in email + embed on resources page

Best Practices

  1. Use options strategically. Standalone links for outbound campaigns; the embedded widget for inbound traffic on your site; custom triggers when you want multiple in-page entry points.
  2. Match button style to context. Use textbox on product pages where users arrive with specific questions, avatar for high-touch experiences, and pill or fab for general use. See the Widget Customization Reference.
  3. Match button text to context. Use descriptive labels like "Event Help", "Product Questions", or "Get Answers" rather than a generic "Chat."
  4. Test across devices. Verify all options work on desktop and mobile browsers.
  5. Monitor your campaign dates. The AI Assistant only functions within your configured start and end dates.
  6. Track engagement. Use ZipTier analytics to see how users interact with your AI Assistant across each deployment method.

Need help? Visit our support portal for assistance with deployment or customization.